Panasonic W85B 4K Ultra HD QLED TV | HDR Bright Panel Plus with HCX Processor | Fire TV | 2025 Model

Experience stunning picture with 4K 120Hz QLED TV and Fire TV built-in

Enjoy a cinematic experience with the W85B QLED 120Hz 4K television featuring Panasonic TV Premium with Fire TV built-in. Natural tones from a broader colour spectrum and enhanced contrast with immersive surround sound pull you into the action. Watch live TV, use Alexa voice commands to find your favourites effortlessly, and get tailored recommendations. The HCX processor, combined with Hollywood-tuned picture technology, brings vivid and lifelike visuals to your screen.

Features

Discover unmatched realistic picture with the QLED technology and HCX Processor

Experience stunning clarity, exceptional contrast, and precise colour reproduction with 4K QLED technology. Powered by the advanced HCX Processor, this model delivers breath-taking realism and picture accuracy. With HDR and 4K Remaster technology, every scene stays true to the filmmaker’s original vision, rich in detail and lifelike in every frame.

See the powerful picture performance on TV screen

The HCX Processor powers this model with unparalleled realism. Expertise in TV engineering is distilled into a picture processor that delivers incredible picture accuracy. Using HDR technology, it ensures picture quality true to the filmmaker’s original vision.

Step into a world of QLED picture-perfect brilliance

From the darkest shadows to the brightest highlights, QLED panels deliver unmatched contrast and clarity, immersing you in picture-perfect brilliance from every angle.

Feel every moment in vivid colour and crystal clarity

Immerse yourself in truly accurate colour, rich contrast, and sharp clarity- great for fast-moving action, gaming, sports, and more. Enjoy sharper yet natural images, especially with content in FHD and below.

Live the detail of vibrant and high dynamic picture

Enjoy optimal picture quality from any source with support for all major HDR (High Dynamic Range) formats. The W85B TV adjusts colour and brightness scene-by-scene to deliver stunning accuracy. Whether you’re watching Dolby Vision, HLG, HDR10 or HDR10+ content, every detail is crystal clear.

Filmmaker Mode

See movies just as the director intended. Filmmaker Mode fine-tunes picture quality and colours for authenticity, ensuring every scene is faithful to the filmmaker’s vision - even in well-lit rooms.

Feel the impressive Surround Sound Pro with Dolby Atmos®

Surround Sound Pro expands the soundstage, making every soundtrack as captivating as the action on screen. The advanced sound processing of the W85B Series with built-in subwoofer, combined with Dolby Atmos® technology, creates a theatre-like experience in your home. Let the sound draw you into every story, making you feel part of the action.

*Dolby, Dolby Vision, Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories Licensing Corporation.

The stream of your dreams

Experience the ultimate entertainment, smart home control features and premium quality. This is Panasonic TV Premium with Fire TV built-in. Enjoy „My app button“ with possibility to pre set any feature you chose, get shortcut to changing picture mode with one button easy go to picture mode settings, Advance gaming features and more. Explore more on fire TV page.

*Features vary by model and region.

All your entertainment in one place

Fire TV brings Netflix, Prime Video, Disney+, live TV and all other favourites together in one convenient place, so you can quickly find shows, movies, and live TV without endless scrolling.

*Separate subscriptions may be required. Feature and content availability may vary.

Shorter than a short-cut

Just press and ask Alexa to find, launch, and control your content. Go beyond streaming to check sports scores, set timers, reminders, and more.

*Certain content, services and features are subject to change or withdrawal at any time, may not be available in all areas and languages, or in 4K, and may require separate subscriptions.

Keep an eye on what matters

Check any camera in your home without pausing your show. ʺAlexa, show me the nursery camera.ʺ

*Feature availability may vary. Compatible smart home devices required (sold separately).

Level Up Your Game

Take your gaming to the next level with Game Mode Extreme and built-in Game Control Board on the W85B Series. Enjoy ultra-responsive gameplay with ALLM and HDMI 2.1, delivering lightning-fast response times, minimal input lag, and crystal-clear visuals. With AMD Freesync Premium, VRR (Variable Refresh Rate), up to 120 Hz and Dolby Vision HDR Gaming, experience smooth, detailed action and stunning picture quality. Dive into the action and unlock your games’ full potential with Game Mode Extreme.

Watch. Listen. Share. AirPlay lets you do it all.

AirPlay lets you share videos, photos, music and more from iPhone, iPad, or Mac to your Panasonic TV. So sit back and enjoy everything you love – in more places than ever.

*Apple, AirPlay, iPad, iPhone, and Mac are trademarks of Apple Inc., registered in the U.S. and other countries and regions.

The new way to do TV

Freely is the new way to do free TV. No dish, no box, no need for an aerial – all you need is Wi-Fi to stream your favourite shows live and on demand. Simply plug in, press the Freely button and you’re ready to go. You’ll find top shows from the BBC, ITV, Channel 4, Channel 5 and more, all in one place. Seamlessly switch between live and on demand TV, giving you more time to watch what you love, or discover new favs.